--- title: "Semrush MCP server for AI agents - actionlake" description: "Give Claude 59 Semrush actions through one MCP server: listings, backlinks, map rank tracker. Your agent never holds the credential. 100,000 calls a month free." canonical: https://actionlake.com/connectors/semrush updated: 2026-10-22 --- Connectors · Marketing & media # Semrush MCP server for AI agents. actionlake is an MCP gateway: one remote MCP server that connects Claude and other MCP clients to Semrush and the rest of your systems. It gives your agent 59 Semrush actions (36 reads, 17 writes and 6 that wait for a confirmation) and holds the Semrush credential itself, so the agent never does. It paces Semrush's limits and records every call. [Connect Semrush free](https://actionlake.com/console?start=sandbox) [See pricing](https://actionlake.com/pricing) 100,000 free calls a month. No card, no email, no password: press Start a free sandbox on the next screen and keep the key it shows you. `claude mcp add --transport http actionlake https://connect.actionlake.com/mcp` the first call ``` do { action: "semrush.locations.list", intent: "check which Semrush account is connected" } # Get Locations · read · 1 upstream call ``` - 59 actions in one signed file - 36 read look, never change - 17 write create and update - 6 wait for a yes destructive, confirmed first Set up ## Connect Semrush in three steps. 1. 01 ### Add actionlake to Claude. Run the command once in Claude Code; its consent page can create a free sandbox: 100,000 calls a month, no card. In the Claude app, add a custom connector with the URL below and paste your key on the consent page. Creating a new sandbox from the Claude app is not yet tested by us. `https://connect.actionlake.com/mcp` 2. 02 ### Connect Semrush. API key. No consent screen: your agent can connect it for you, but the key then passes through your chat. To keep it out of the model's context, paste it in the console instead. actionlake stores what you paste write-only, sealed under your tenant's key. - `api_key` Semrush Version 4 API key ``` account { op: "connections.requirements", service: "semrush" } # free: exactly what to paste, and what is found for you ``` 3. 03 ### Make the first call. Check before a write. Ask in plain words; Claude picks the action. Before anything changes, `check` validates the call and prices it, for free. ``` do { action: "semrush.locations.list" } # get locations · read · 1 upstream call check { action: "semrush.locations.create", input: { … } } # free: inputs, permissions, cost and confirmations, nothing sent ``` Semrush at a glance **Sign-in** API key. No consent screen: your agent can connect it for you, but the key then passes through your chat. To keep it out of the model's context, paste it in the console instead. **You provide** `api_key` **Limits we pace to** 10 calls a second, per connection **API covered** Semrush API Version 4 (developer.semrush.com/api/v4, fetched 2026-10-22)`api.semrush.com` **Built from** Semrush's documentation, read 22 October 2026[developer.semrush.com](https://developer.semrush.com/api/v4/local/gbp-tool) [developer.semrush.com](https://developer.semrush.com/api/v4/local/listing-management) [developer.semrush.com](https://developer.semrush.com/api/v4/local/map-rank-tracker) **Service file** Version 1.0.0, signed (Ed25519) **Cached reads** 36 of 36 reads, for up to 5 minutes; a write clears what it affects **Shared entities** 2, so ask can line Semrush up with your other systems **Data** Processed and stored in Sydney, Australia. No US region yet Capabilities ## What an AI agent can do in Semrush. 59 actions in 7 areas. Every one carries its effect, so a key can allow the reads and hold the rest. - **36** read look, never change - **17** write create and update - **6** destructive wait for a confirmation 1. ### Listings 14 6 read · 6 write · 2 destructive Get Locations · Create Location · Get Location · Update Location 2. ### Backlinks 11 11 read · 0 write · 0 destructive Historical Summary · Backlinks · Anchors · Competitors 3. ### Map rank tracker 11 7 read · 3 write · 1 destructive Get Top Competitors · Get Keyword Statuses · Create Campaign · Get Campaigns 4. ### GBP 10 6 read · 3 write · 1 destructive Create GBP Post · Get GBP Posts · Update GBP Post · Delete GBP Post 5. ### Reviews 7 3 read · 3 write · 1 destructive Get Reviews · Add Review Comment · Get Review Overview · Get Review Auto-Reply Config 6. ### Projects 5 2 read · 2 write · 1 destructive List Projects · Create Project · Get Project · Update Project 7. ### Keywords 1 1 read · 0 write · 0 destructive Get Keyword Metrics Top actions ## The Semrush API, shaped for agents. The ids your agent types, what each does, and the one name it shares with other systems. 14 of Semrush's 14 action names are shared with at least one other connector, so an agent learns them once. | Action | What it does | Effect | Same name in | | --- | --- | --- | --- | | `semrush.locations.list` Get Locations | Get Locations. | read | `crm.location.list` 48 connectors | | `semrush.projects.list` List Projects | List Projects. | read | `work.project.list` 109 connectors | | `semrush.locations.create` Create Location | Create Location. | write | `crm.location.create` 41 connectors | | `semrush.projects.create` Create Project | Create Project. | write | `work.project.create` 102 connectors | | `semrush.locations.delete` Delete Location | Delete Location. | destructive | `crm.location.delete` 31 connectors | | `semrush.gbp_posts.create` Create GBP Post | Create GBP Post. | write | `comm.social_post.create` 11 connectors | | `semrush.gbp_posts.list` Get GBP Posts | Get GBP Posts. | read | `comm.social_post.list` 9 connectors | | `semrush.backlinks.list` Backlinks | Backlinks. | read | this connector | | `semrush.categories.list` Get Categories | Get Categories. | read | this connector | | `semrush.backlinks.history` Historical Summary | Historical Summary. | read | this connector | | `semrush.map_campaigns.list` Get Campaigns | Get Campaigns. | read | this connector | | `semrush.gbp_categories.list` Get GBP Categories | Get GBP Categories. | read | this connector | Try it ## Prompts to paste into Claude. Each one names the Semrush actions it will call, so you know what it reads and what it changes before you send it. 1. Read read Give me a one-line status for every active Semrush project. calls `semrush.projects.list` 2. Write write Create Location in Semrush. Show me exactly what you will send before you save it. calls `semrush.locations.create` Governance for Semrush ## Destructive actions wait for a yes. 6 Semrush actions are destructive. These are all of them: - Delete Location `semrush.locations.delete` - Delete Project `semrush.projects.delete` - Delete GBP Post `semrush.gbp_posts.delete` - Delete Image `semrush.images.delete` - Delete Campaign `semrush.map_campaigns.delete` - Delete Review Comment `semrush.review_comments.delete` A destructive action runs only with `confirm: true`. Under the `human` policy the agent cannot confirm for itself: the run stops until a named person approves, in the console or from a signed link in an email. The cap on a key is refused before the call is sent, never after. do semrush.locations.delete confirm_policy: **human** Delete Location? **intent:** the user asked me to delete Location run suspended · waiting for a named person · key _semrush-agent_ cannot confirm itself In the console, or from an emailed signed link. a key for this connector ``` account { op: "keys.create", name: "semrush-agent", allowed_actions: ["semrush.*"], cap_calls: 2000, confirm_policy: "human_for_writes", approval_rules: [ { match: "semrush.locations.delete", approver: "lead@example.com" }, { match: "semrush.projects.delete", approver: "lead@example.com" }, { match: "semrush.gbp_posts.delete", approver: "lead@example.com" } ] } ``` Illustrative. Scoped to Semrush only, capped at 2,000 upstream calls, every write confirmed, and the destructive ones approved by a named person. Cost ## What Semrush costs on actionlake. Every Semrush action is one upstream call, the only thing actionlake bills. Searching, `check`, `cost`, `account` and any call Semrush refused with 401, 403, 429 or a 5xx are free. Paid plans start at US$49 a month for 250,000 calls, with overage from US$0.30 down to US$0.18 per 1,000. - 1 upstream call per action all 59 Semrush actions - 59 actions page each page of a long list is one call - 36 reads can be cached a cache hit costs nothing - 100,000 calls a month, free paid plans from US$49 a month for 250,000 [See pricing](https://actionlake.com/pricing) Action index ## Every Semrush action. 59 actions by area: the id your agent calls, what it does, and its effect. **Listings 14** - `semrush.categories.list` Get Categories read - `semrush.images.delete` Delete Image destructive - `semrush.images.update` Update Image write - `semrush.listings.disable` Disable Listing write - `semrush.listings.enable` Enable Listing write - `semrush.location_images.create` Create Image write - `semrush.location_images.list` Get Images read - `semrush.location_listings.list` Get Listings read - `semrush.location_payment_options.get` Get Payment Options read - `semrush.locations.create` Create Location write - `semrush.locations.delete` Delete Location destructive - `semrush.locations.get` Get Location read - `semrush.locations.list` Get Locations read - `semrush.locations.update` Update Location write **Backlinks 11** - `semrush.backlinks.history` Historical Summary read - `semrush.backlinks.list` Backlinks read - `semrush.backlinks.overview` Overview read - `semrush.backlinks_anchors.list` Anchors read - `semrush.backlinks_comparison.get` Summary Comparison read - `semrush.backlinks_competitors.list` Competitors read - `semrush.backlinks_matrix.list` Matrix read - `semrush.backlinks_pages.list` Pages read - `semrush.backlinks_referring_domains.list` Referring Domains read - `semrush.backlinks_referring_ips.list` Referring IPs read - `semrush.backlinks_score_profile.get` Score Profile read **Map rank tracker 11** - `semrush.map_campaign_competitors.list` Get Top Competitors read - `semrush.map_campaign_heatmap.get` Get Heatmap read - `semrush.map_campaign_keywords.list` Get Keyword Statuses read - `semrush.map_campaign_metrics.get` Get Metrics read - `semrush.map_campaigns.collect` Collect Campaign write - `semrush.map_campaigns.create` Create Campaign write - `semrush.map_campaigns.delete` Delete Campaign destructive - `semrush.map_campaigns.get` Get Campaign read - `semrush.map_campaigns.list` Get Campaigns read - `semrush.map_campaigns.update` Update Campaign write - `semrush.map_limits.get` Get User Limits read **GBP 10** - `semrush.gbp_categories.list` Get GBP Categories read - `semrush.gbp_category_attributes.list` Get GBP Attributes read - `semrush.gbp_metrics.get` Get GBP Metrics read - `semrush.gbp_posts.create` Create GBP Post write - `semrush.gbp_posts.delete` Delete GBP Post destructive - `semrush.gbp_posts.list` Get GBP Posts read - `semrush.gbp_posts.update` Update GBP Post write - `semrush.gbp_suggestions.decide` Manage GBP Suggestion write - `semrush.gbp_suggestions.list` Get GBP Suggestions read - `semrush.location_more_hour_types.get` Get More Hour Types read **Reviews 7** - `semrush.location_review_overview.get` Get Review Overview read - `semrush.location_reviews.list` Get Reviews read - `semrush.review_auto_reply_config.get` Get Review Auto-Reply Config read - `semrush.review_auto_reply_config.update` Update Review Auto-Reply Config write - `semrush.review_comments.create` Add Review Comment write - `semrush.review_comments.delete` Delete Review Comment destructive - `semrush.review_comments.update` Update Review Comment write **Projects 5** - `semrush.projects.create` Create Project write - `semrush.projects.delete` Delete Project destructive - `semrush.projects.get` Get Project read - `semrush.projects.list` List Projects read - `semrush.projects.update` Update Project write **Keywords 1** - `semrush.keyword_metrics.get` Get Keyword Metrics read Questions ## The Semrush MCP server, answered. **Is there a Semrush MCP server for Claude?** Yes. actionlake is an MCP gateway: a remote MCP server that gives Claude, or another MCP client, 59 Semrush actions across listings, backlinks, map rank tracker and GBP, through the same eight tools it uses for every other connector. actionlake is independent; it is not made or endorsed by Semrush. **What do I need to connect Semrush?** Semrush Version 4 API key. The free call account { op: "connections.requirements", service: "semrush" } lists exactly what to paste. **Can an AI agent delete or change things in Semrush?** Only if its key allows it, and only with an explicit confirmation. 6 Semrush actions are destructive, including delete Location, delete Project and delete GBP Post. Each runs only with confirm: true. Under the human confirm policy, or an approval rule on the key, the run waits until a named person approves it. **Will an AI agent use up my Semrush API limit?** actionlake paces every call to the limits in the Semrush service file: 10 calls a second per connection. Repeated reads are answered from cache (36 Semrush actions can be), which never reaches Semrush. **What does a Semrush action cost?** One upstream call, the only unit actionlake bills. A list that pages bills one call per page (59 Semrush actions page). Cache hits, searches, dry runs and calls Semrush refused with 401, 403, 429 or a 5xx are free. The Free plan includes 100,000 calls a month with no card. Paid plans start at US$49 a month for 250,000 calls, with overage from US$0.30 down to US$0.18 per 1,000. **Which Semrush API does it cover?** The Semrush API Version 4 (developer.semrush.com/api/v4, fetched 2026-10-22) at api.semrush.com. It is built from Semrush's documentation as read on 22 October 2026. 59 actions in 7 areas, each one in the signed service file (version 1.0.0). **Does actionlake keep my Semrush data, and where?** actionlake processes and stores data in Sydney, Australia; there is no US region yet. Reads may be cached for up to 5 minutes, and a write clears the reads it affects. Each run's request and response is kept, sealed, for your plan's trace window: 1 day on Free, 3 days on Starter, 7 days on Pro, 14 days on Team, 30 days on Business and 30 days on Enterprise. Your Semrush credential is sealed under your tenant's key, never logged and never returned. Your traffic is not used to train models. **Which AI clients can use it?** Claude Code, tested by us end to end, and the Claude app as a custom connector, tested by us with an existing key. Other MCP clients that support remote servers over Streamable HTTP (MCP revisions 2025-06-18 and 2025-11-25) and OAuth dynamic client registration, or a bearer header, should connect the same way; we have not tested them. Or plain REST, under the same action names. ## More connectors like Semrush Shares the most action names with - [Ahrefs 8](https://actionlake.com/connectors/ahrefs) - [Yext 8](https://actionlake.com/connectors/yext) - [Trustpilot 5](https://actionlake.com/connectors/trustpilot) - [BrightLocal 5](https://actionlake.com/connectors/brightlocal) - [Ayrshare 4](https://actionlake.com/connectors/ayrshare) - [Buffer 4](https://actionlake.com/connectors/buffer) Joins with, on shared entities - [HaloPSA 2](https://actionlake.com/connectors/halopsa) - [Simpro 2](https://actionlake.com/connectors/simpro) - [Zoho Books 2](https://actionlake.com/connectors/zoho-books) - [ServiceTitan 2](https://actionlake.com/connectors/servicetitan) - [Freshservice 2](https://actionlake.com/connectors/freshservice) - [Zuper 2](https://actionlake.com/connectors/zuper) Browse - [All Marketing & media connectors](https://actionlake.com/connectors/category/marketing-and-media) - [All connectors](https://actionlake.com/connectors) - [How actionlake compares](https://actionlake.com/compare) actionlake is independent. It is not made or endorsed by Semrush; the name is the vendor's own. Counts are from the Semrush service file, version 1.0.0. ## Give your agent Semrush today. [Connect Semrush free](https://actionlake.com/console?start=sandbox) [See pricing](https://actionlake.com/pricing) Start free - 100,000 calls/month, no card. No signup. Hard caps on every key. Cached answers are free. --- Source: https://actionlake.com/connectors/semrush More: https://actionlake.com/llms.txt